I Amplify Impact through Strategic Communications and Creative Direction.
The Executive Strategist and Executor.
Remote Ready. Tech-Enabled. Impact, Amplified.
I specialize in delivering holistic strategic vision and hands-on execution across the full spectrum of organizational needs, from F500 Creative and C-Suite Communications to vital work with rural organizations and micro-businesses. Excelling at translating complexity into action, I focus on high-impact marketing communications, sales strategy, project management, and economic development to create long-term institutional value. Lasting success is ensured by embedding this expertise through crucial teaching, training, and leadership mentoring.
Your Growth, Simplified.
Strategy: 120%+ Revenue Growth
Leading strategic sales initiatives to build predictable, long-term revenue streams, which resulted in 120%+ ad sales growth over the previous year for the Questa Del Rio News.
F500 Copywriting & Creative Direction
Translating complex concepts into award-winning copy across video, print, and digital, earning a Cisco SmartTalk Award for innovative marketing in the first cross-BU campaign.
High Stakes Project Management
Providing academic leadership, including managing the 10-year accreditation for the English & Literacy Department at UNM-Taos, while co-founding and developing curriculum for the Yoga Teacher Certification Program to ensure long-term institutional success.
Award-Winning Economic Development
Driving economic development by fostering partnerships, connecting businesses to resources, and authoring the Questa Economic Development Fund’s Business Retention and Expansion Program, which earned the New Mexico Governor’s Award for Excellence.
Trusted by Fortune 500 and High Impact Organizations
What Clients Say about the Impact
Lynn Skall
Director
Questa Economic Development Fund
Monique is a consummate professional and a true asset to our business community. As Coordinator of the award-winning Questa Business Retention & Expansion (QBRE) Program, her leadership and experience were invaluable. She met with more than 50 rural businesses, identified their needs, and connected them with vital resources. Her thorough data gathering and analysis produced an exceptional report that community leaders use to drive measurable economic impact. QBRE’s statewide recognition is a testament to Monique’s dedication, reliability, and consistently exceptional work.
Mikayla Ortega
Editor
Questa del Rio News
Working with Monique was transformational for our organization. Her strategic sales initiatives drove our historic 120%+ growth in ad revenue and reshaped the way we operate. She introduced the structures, processes, and long-term planning we needed to transition from short-term wins to a reliable, predictable revenue engine.Her ability to strengthen client relationships, identify opportunities, and align our team around a clear strategy created the stable, long-term revenue streams essential to our publication’s future. Her impact elevated not only our results but the foundation of how we grow moving forward.
Max Baca
VP Finance & Administration
New Mexico Highlands University
Monique excels at transforming strategic needs into actionable plans, effectively bridging the gap between high-level goals and practical implementation. She was instrumental in distilling complex IT concepts into a clear, cohesive 5-year IT strategy that aligns perfectly with New Mexico Highland University’s objectives and unique IT challenges. Her ability to articulate intricate ideas with clarity ensures diverse stakeholders grasp the strategic vision, uniting the campus community on common goals and driving meaningful change in the IT environment.
Chris Baker
Publisher
Taos News
Monique delivers quantifiable results and possesses incredible drive. Working autonomously and utilizing technology-enabled communication, she delivered these results while recovering from an injury. She achieved the goal, exceeding sales of the Dining Out Guide by 5% while bringing on 40% new advertisers.
Naoma Staley
President
Red River Chamber of Commerce
I highly recommend working with Monique on your next project. She and her team were essential in ensuring that all assets for our Red River Oktoberfest marketing assets were delivered on schedule and executed flawlessly. Her efforts were crucial in making our community’s largest and most successful festival a success. We chose Monique because of her commitment to supporting and employing locals, but it was her excellent project management, follow-through, and attention to detail that will keep us.
Dan Pulcrano
CEO/Publisher
Metro Publishing, Inc.
As my Communications Manager and Executive Assistant, Monique was privy to the highest level of confidential material. She expertly managed all communications and acted as our liaison with our legal counsel, Board, and shareholders. Her discretion, governance experience, and professionalism are absolute.
Cindy Taylor
Marketing Manager
Cisco Systems
I brought Monique onto multiple high-stakes projects because she delivers. She was indispensable taking the initiative to write, conduct and direct customer success videos in the US and Europe. Her ability to manage projects like the Fly Free program, demonstrates her unique blend of creative vision and project ownership.
Ken Madsen
Principal
Riley Design Associates
For years, Monique was our go-to freelance copywriter because of her reliability and ability to grasp complex technology quickly. She consistently delivered compelling copy for our high-profile clients: Samsung, Adobe, Sun, Hewlett Packard, and Cisco Systems.